Retail Expansion Marketeer - Capi

Retail Expansion Marketeer


Would you like to create an experience for our customers and work on opening new stores? Capi/B&S retail has over 50 stores located at airports and military bases across Europe, (South) Africa and the Middle East. We offer two trendsetting concepts: Capi, the specialist in airport Electronics, offers trendsetting brands such as Apple, JBL, Bose and Philips. Our second concept offers a diverse range of product categories, such as liquor, cosmetics, perfumes and supermarket with trendsetting brands such as Jack Daniels, Johnny Walker, Armani and many more.

Reach your full potential as a Retail Expansion Marketeer

As a Retail Expansion Marketeer, you will mainly work on our Instore Marketing and as a project lead in facilitating the marketing & store design for our store openings. 

You will: 

  • Be fully responsible for the campaigns that are being launched. You strategically think about creating, developing and executing all of our marketing-related activities, such as seasonal campaigns, promotions, and ongoing marketing concepts. 
  • Make sure the right content is available to support our ideas, and you work closely with our Category Managers to achieve all of this.
  • Work on ongoing projects. Our organisation is growing fast, so you will be involved in our expansion & store design plans and work on our marketing at our new locations. 

You always keep the consumer in mind while working on these tasks. As an expert in consumer behaviour, you know all the tools to influence buying patterns.

This is you

You’re ambitious and not afraid to take the initiative. The moment you see a chance, you go for it! You know how to convince people of your ideas and are great at negotiating. In addition, you are market conscious and keep track of all the trends and consumer behaviour. Deadlines don’t scare you, and you perform best under a bit of pressure!

Enthusiastic? Then just a quick check if you are what we are looking for. You:

  • have at least 3 years of experience as a marketeer; (Travel) Retail is a plus;
  • have a Bachelor’s degree (HBO/WO) in a commercial direction;
  • have experience in a dynamic environment, managing a diverse range of activities a day;
  • have experience with Adobe/Photoshop (plus);
  • have a good command of the Dutch and English language in speaking and writing.

We offer you

  • You get the freedom to determine your own road to success;
  • We ensure that you feel completely at home in our organization, thanks to our intensive onboarding program;
  • You will work in a driven team, with an informal working atmosphere
  • A good salary in line with your experience, plus an annual fixed Christmas bonus and a performance-related bonus;
  • The most up-to-date hardware (such as a laptop and mobile) and software to be able to perform your work as well as possible;
  • 25 vacation days, and the opportunity to earn extra days;
  • A  travel allowance of a maximum of 75 km single trip if you work at the office or a work-from-home allowance if you work remotely;
  • The possibility to work from home 20% of your working time
  • Working in an established organisation with a young and dynamic mindset and an strong ambition to grow.

This is Capi by B&S

Capi is a dedicated niche player in the electronics market with years of experience in airport retailing. In contrast to other electronic retailers, we are specialized in the duty free and travel market of international and national airports, cruise liners and ferries & military and borders shops.

We offer air travellers a focused range of electronic consumer lifestyle products and accessories. Our aim is to create inspiring shopping experiences and outperform our competitors on price and product innovation. By doing so we support airports in providing an attractive and inspiring shopping environment for travellers.

Capi is part of B&S. B&S exists to make premium consumer goods available to everyone, anywhere. We believe that getting access to consumer products that bring joy and comfort into everyday lives, should be easy around the globe.

Job Details

    • Discipline
    • B.V.
    • Location
    • Job level
    • Hours per week
    • Formatieplaats


    • Name
    • Laura Kling
    • Email
    • Skype